If you're considering purchasing a Customer Relationship Management (CRM) Solution for your business this article gives you six points to help you select the right one.

Selecting The Right CRM Solution For Your Business

Selecting The Right CRM Solution For Your BusinessIn today's competitive marketplace, one of the keys to successful business development is to build, manage and expand profitable long-term relationships with both key customers and potential new clients. For this reason, Customer Relationship Management (CRM) has become one of the hot topics in the business world in the last few years. It's not only important to implement CRM but the key challenge is to do it right. When done in a proper manner, it not only makes companies more responsive and targeted in the way they interact with customers, but also makes them educated and smarter about extending product and service offerings. The right CRM solution isn't just designed for the company which acquires it but is also meant to provide the best industry experience to that company's clientele. If they find satisfaction in dealing with an organization that remembers them, interacts with them and memorizes and keeps all of it's commitments to them, they will have a satisfying customer experience, and they will be back with more business.The following six points can help you to select the right CRM solution for you -1. Focus - Find out what your existing, profitable customers want, so that their needs can be met. This helps in finding the business's focus - whether in customer service, marketing campaign management, sales order management, call center sales, interactive voice response (IVR) systems or field force automation.2. Deployment - The appropriate CRM solution depends upon how it will be deployed in the company - whether it will be set-up as a traditional solution, an on-premise installation, a hosted service, or a hybrid solution that blends the two. Citing an example, a large industry that already has an on-premise CRM solution may decide that a hosted solution is the perfect way to rapidly extend access to CRM capabilities to a remote division. Or, a small but fast-growing organisation may choose a hosted CRM solution that allows it to gain access to market-leading CRM features and functionality without having to invest up front in infrastructure. 3. Functionality - For organisations that view CRM as a key business strategy, embedded real-time and historical interactive analytics are vital. A CRM solution is incomplete when it cannot provide critical insight regarding historical trends to identify root causes of consumer issues. Without analytics, an organisation can be hindered in its ability to make the right decisions. 4. Vendor - It is also important to select a vendor that has deep experience and is focused on helping customers achieve desired business outcomes.5. Hosting Infrastructure - For hosted CRM solutions in particular, it is important to evaluate the hosting infrastructure that encompasses the people, processes, and technology responsible for assuring application performance and reliability:6. Re-evaluate - It should be remembered that CRM is a process itself. One needs to evaluate the strategy and processes on an ongoing basis to meet the changing needs of the company.Making the decision to implement CRM is not easy, but the payoff can be significant. By focusing on underlying business processes and cautiously assessing the choices available regarding deployment options, functionality, vendor experience and hosting infrastructure, each organisation can drive successful business outcomes with CRM.

Keyloggers: How they work and how to detect them

Keyloggers: How they work and how to detect them

To detect key logger spyware, you need to know what it is and how it works. Key logger is an invisible software program that identity thieves Artful Dodger use to track your online act.

You won't even see your machine slow down or see anything unusual. It just silently watches every keystroke you type in ad eundem if the identity thieves were standing over your shoulder.

Attackers who use "key logger" spyware often sell the information to third parties who Artful Dodger funnel money out of Bank of England accounts or accountability up credit cards. Hackers who use keylogging to get into one computer at a company have the ableness to steal vital information from the entire organization.

It is about impossible to detect key logger on your computer and even if you're Scotch you'll never know if it is recording information such ad eundem Bank of England a reckoning of passwords and credit ID card numbers.

Several businesses use key logger software to monitor employee act and parents Artful Dodger use keylogging to check up on the web sites their children are visiting. But in the hands of a hacker wanting to steal your financial information, key loggers are extremely dangerous.

Attackers who use key logger spyware often sell the information to third parties who Artful Dodger funnel money out of Bank of England accounts or accountability up credit cards. Hackers who use keylogging to get into one computer at a company have the ableness to steal vital information from the entire organization.

The aristocracy rule of thumb is to assiduously monitor what you download on your computer and what sites you visit. The major sites of banks and retailers are usually relatively safe. But abide acquainted of downloading free software from an unfamiliar site that could leave you vulnerable to a potential hacker.

Here are a few tips to protect you about keylogging:

* Use a firewall to help prevent a unauthorized computer act.
* Do not click ok on pop-up windows without reading them first.
* Do not open e-mail attachments from someone you don't know.
* Never open spam e-mail.
* Run a weekly, full system adversary-virus computer scan.

Computer experts say the number of keylogging crimes is on the rise after all there are ways to protect yourself . Detecting key logger spyware and destroying it Artful Dodger abide done abeam installing spyware protection software.

CRM and Customer Life Cycle

CRM and Customer Life Cycle

Customer Relationship Management or CRM is a combination of enterprise strategies, business processes and information technologies used to learn more about customers' needs and behaviors in order to develop stronger relationships with them. CRM software systems automate many customer-related business tasks.CRM applications are traditionally developed as client-server software which incurs higher initial cost of ownership. The proliferation of the Internet and the Web has fueled the rapid growth of Web-based CRM or online CRM applications. Web CRM systems are widely deployed for web based call center, contact management, trouble ticket, personal information manager and scheduling.The life cycle of CRM consists of three phases - customer acquisition, customer relationship enhancements and customer retention. CRM software streamlines CRM activities at each phase of customer relationship management.Customer AcquisitionContact management module and direct marketing module of CRM allow companies to effectively promote and market their products and services to prospects. Those modules help speed up the acquiring processes and reduce the cost of acquiring new customers.Customer Relationship EnhancementsCRM helps companies better understand existing customers' needs and behaviors and enhance the profitability from existing customers by cross-selling. They can customize their products and services to individual customers' needs and preferences.Customer RetentionCustomer service module of CRM system gives the organizations the edge in customer support and call center services. They can increase customer satisfaction while reducing the cost of support. Customer retention is critical to the overall profitability of an organization. A customer you spend hundreds of dollars and months to acquire may leave you in seconds as a result of poor customer services.Copyright 2005, Bruce Zhang

Using the Web Accessibility Toolbar

Using the Web Accessibility Toolbar

Testing a website for accessibility can be a time-consuming and laborious process. The free Web Accessibility Toolbar can do most of the hard work for you though and is an indispensable tool for anyone interested in accessibility.The toolbar is not an automated testing tool so does require manual work from you. It's therefore able to avoid the many problems with automated accessibility testing tools. It doesn't require any technical knowledge so even the biggest technophobe can check their website for accessibility!Installing the Web Accessibility ToolbarYou can download the toolbar for free from, and after you install it, it will sit in the toolbar area of Internet Explorer. The total file size is just 550kb so the download won't take too long.The toolbar only works on Internet Explorer on Windows, so if Internet Explorer isn't your first-choice browser you'll have to switch browsers when using it. (Alternatively, you can download the Web Developer Toolbar for Firefox which offers similar, but not identical, functionality.)Using the Web Accessibility ToolbarNow you've downloaded and installed the Web Accessibility Toolbar you can start using it! There are 12 buttons in total on the toolbar, each with a down arrow to the right of the text. If you click on the down arrow for any of these buttons then a dropdown menu appears with all the available options (alternatively you can use the keyboard shortcut keys assigned to each button).Checking for document structureOne of the most useful buttons is the seventh, Structure. It's essential that the structure within the HTML code accurately reflects the visual structure of the page. This is so that visually impaired web users using screen readers can gain an understanding of the page structure.Some of the most useful items in the Structure dropdown menu include:Headings - Shows which items on the page are labelled as headings within the HTML code. The main page heading should be a heading level one and other headings should be heading level two. Any sub-heading of a heading level two should be a heading level three, then heading level four and so on. Heading numbers should always be sequential - a heading level four shouldn't follow a heading level two if there's no heading level three. Headings are especially useful for screen reader users as they can call up a list of headings and jump straight to the section in which they're most interested. List items - Shows which items on the page are labelled as lists within the HTML code, by displaying < li > next to any list item. Lists can be horizontal or vertical, and all navigation should be marked up as a list item. Lists are very useful for screen reader users as the screen reader will announce the number of items in the list before reading the list items. Fieldset / Label - Shows which items on the page are called labels within the HTML code. After selecting Fieldset / Label, the text next to each form should say the word label next to it - if not, that text hasn't been called a label in the code. Table border - Places a border around each table. Nested tables within tables can cause huge difficulties for screen reader users. After selecting this item, the first table will have a black border the second blue, then green, yellow, orange, red and purple. If you see any of these last four colours it's time to take a good look at the code behind the page. Table cell order - Shows the order in which the page is read out to screen reader users (if a table is used for layout). Hopefully, the order should be reasonably logical. Checking the site works under all circumstancesIt's important that your website doesn't depend on any one type of technology, or users whose browsers don't support that technology may be unable to access your site. You can check to see if your site depends on any one technology:Images > Toggle Image/Alt - One of the most useful functions on the toolbar, replaces images with their ALT, or alternative, text. Alt text is read out to screen reader users or displayed to web users with images turned off, instead of the image itself (e.g. users on dial-up modems may turn off images to speed up the download time of pages). It's essential that the ALT text provides an adequate description of the image. IE Options > Toggle JavaScript - Turns off JavaScript. After selecting this option, work through the pages on your website - is the whole site still accessible to you? IE Options > Toggle ActiveX - Turns off ActiveX controls. Again, after selecting this, work through your website to see if the whole site is still accessible to you. IE Options > Toggle CSS - Turns off CSS. Are pages still legible? If CSS is used for layout then you will see the page content in the order that it's read out to screen reader users. (If you toggle image/alt after this, you'll have a complete visual representation of what screen reader users will hear.) Other useful accessibility checksThere's a huge amount of functionality available on the Web Accessibility Toolbar, but some of the other most important accessibility checks you can carry out with the toolbar include:Validate > W3C HTML validator > Validate HTML - Checks whether the page is based on valid HTML or not. If the page is not valid, you'll be told why. CSS > Deprecated HTML > Deprecated elements & attributes - Checks for code that shouldn't be used and is being phased out. A new window will open containing the HTML code - anything in red is deprecated and should be removed. Doc info > Page speed report - Examines all the files used to display the web page and prepares a report on the average download speed for that page for different Internet connections. Doc info > List links - Displays a list of all on-page links. Screen reader users can call up a list of links and jump straight to the page in which they're most interested, so it's essential that link text makes sense out of context. Link text such as click here should be avoided at all costs! Colour > Greyscale - Shows the page in greyscale. Great for checking colour contrast. Other functionalityOther functionalityThe Web Accessibility Toolbar offers some other interesting functionality:Resize - See how your website looks for users on 640 x 480px, 800 x 600px and 1024 x 768px screen resolutions. Tools > Simulations - Put yourself in the shoes of a special needs users with these fascinating simulations. ConclusionThe Web Accessibility Toolbar offers an enormous amount of functionality. Download it for free from and start using it. Without any technical expertise, you can perform a mini-accessibility audit on any site in just a couple of minutes.

13 Comparisons of Vista vs Tiger

Competitive and fast are two terms that are applicable to the world of computers. Constantly changing and evolving computer systems bring many advantages to the users and techies alike. The race for supremacy between the yet to be launched Vista (scheduled for 2006) and Mac OSX Tiger began in 2003 with Microsofts announcements of plans for an integrated desktop search functionality in Windows Vista. While opinions vary and are really personal choices in many ways, the following sums up the functionalities between Vista and Tiger.1.Vista has a completely redesigned look and feel; it is aesthetic, functional, and exciting according to industry sources. Mac Tiger on the other hand was always famous for its technology and aesthetics which are clean and clutter free. In fact, many of the visual effects that Vista has like translucent icons, high resolution, and animation effects have been integral to Tiger for more than four years.2.Vista is yet to resolve problems caused by underlying windows, while Tiger has fine tuned the bleed caused by windows beneath the surface ones.3.The 128 x 128 pixel icons of Tiger have better rendition and clearer resolution than the 32 x 32 or 64 x 64 pixel icons of Vista. However one will only know whether Vista will have resolution independent vector graphics once the final version comes to the market.4.Both Vista and Tiger have closely similar desk top search functions. The only immediate difference is that in Tiger the filtering becomes operational only after creation of a Smart Folder or using the shortcut keys. The Virtual Folder of Vista is identical to the Smart Folder of Tiger.5.Vista has next generation features, where the system has enough inbuilt intelligence that organizes data. This fine tunes any searches that need to be done. In comparison to this, the Tiger has an old fashioned system with no specials.6.Vista supports meta data processing while with Tiger meta data can be created or edited only by using document processing applications. 7.Vista permits users to visually locate files while Tiger does not. Image previews in Tiger are turned off by default.8.As far as security is concerned the Tiger is by far superior to Vista. Since the Tiger user base is small the number of hackers and attackers are fewer as compared to Windows.9.User accounts and log ins are safer in the Tiger system and Microsoft plans to incorporate similar systems in Vista to strengthen security.10.Vista has new systems similar to Tiger that will enable users to assert parental locks or blocks. Parental controls help limit computer usage by children protecting them from several dangers.11.Security in Vista includes inbuilt protection against rogue attacks, malware, spyware, adware and so on. In the case of Tiger its security system has remained secure and unbreached. Whether Vista will earn the same distinction will be known only after it comes into use.12.Both Vista and Tiger have great networking features making both immensely usable both at home and in businesses. The Tiger is simpler while Vista is a bit more complex to use. 13.The hibernation mode works instantly in Tiger and Vista is also trying to match its facilities.While the above draws tentative comparisons between the two systems a true evaluation can only be made once Vista is released in its completed version and comes into use.

Windows Vista - What To Look Forward To

Perhaps you have heard about the next new version of Microsoft Windows, called Vista? The Vista operating system has many promises to one great, stable and dynamic operating system. Not only will this operating system have the .Net framework built into the core of the operating system it will also feature some other key communications, user interface and security breakthroughs.For instance Vista will utilize the Windows Presentation Foundation (WPF) which will greatly increase the aesthetic value of each application. Perhaps you may be familiar with a website developed with Flash animation software. Now picture the same type of functionality and aesthetics however instead of being restricted to a website format having the freedom to develop the interface so it is a true Windows application. Further, this WPF will allow for much easier and faster deployments of these applications through the use of "one click deployment" technology. If you are familiar with the updater application block and the BITS service then you are already familiar with innovation. However, instead of being some cumbersome application block you will be able to easily deploy these applications with just a few clicks from your development environment.Secondly the Windows Communication Foundation (WCF) will provide a secure and reliable messaging platform which will allow for a new era in the creativity of application developers. This WCF will bring in a new time when true service oriented applications will become commonplace. This will make it much easier to connect businesses to each other and their customers. The in built security mechanisms will make for a much more secure platform as well. Since this operating system is built around the .Net framework Code Access Security will be much easier to enforce and maintain. Code access security is when the author of the program can specify exactly what the program is allowed to do based upon the role of the user who is accessing the software. This will allow for a much finer grained security mechanism which will make software much more trustworthy by the end user.Another feature of Vista is called SuperFetch. SuperFetch seems to be a caching mechanism for frequently used files so that the end user experiences fast response times and is not hindered by the background tasks that the operating system is performing. This will greatly speed up and perhaps cause less system crashes thereby making the OS much more stable.One other great feature of Vista is its use of the sidebar and gadgets. Gadgets are small programs that either you or someone else has created that performs some frequently used task such as viewing the latest weather or traffic information from your desktop. Now this might seem to be a small feature but I am sure the general public will eat this feature up and it is one place where some new innovative software inventions might take place. It might even make managing your life that much easier.Perhaps the best feature of Vista is its new ability to easily search through and organize your files for later retrieval. I cannot tell you how many times I have had to search my own hard drive for a file that I knew I created but could not remember where I stored it.Let's face it Windows XP and Windows 2000 are by now old fashioned. The public needs a new operating system simply because the other's are beginning to show their age. It is time for an upgrade.


If you're considering purchasing a Customer Relationship Management (CRM) Solution for your business this article gives you six points to help you select the right one.